Neil Gaiman SAL - Release 4 Design Insights

The fourth release of the Neil Gaiman SAL includes Norse Mythology as well as some short story books: Trigger Warning, Smoke and Mirrors, and Fragile Things

The graphics include Thor's hammer (Mjölnir), a blown out candle, and a bee.

As you can see the backstitch is intense on this one, because of the braiding on the book and design on the hammer.

-- As a special note: We have changed the way we're putting out the releases for this SAL, so if you're recieving it please read the new Notes page on release 4

If you haven't checked out our FB SAL page you can here: https://www.facebook.com/groups/730040497646157

2022 Modern Broadway SAL - Release 7 Design Insights

The seventh release was inspired by Avenue Q!

This is one of the first musicals I ever saw in person, so I was excited that this one got voted in.

We went with the cityscape as the graphic, and then quote a few quotes: You Live on Avenue Q, Schadenfreude, It Sucks to be Me, There's a Fine, Fine, Line Between Reality and Pretend, and to the right you can see the start of: The Internet is for Porn

At the top of this release you can see the bottom of the doorbell from Book of Mormon, as well as one of the sparkles from Hairspray, and the last line from Hairspray: Good Morning Baltimore, done in the style of the poster.

There's also another part of something in the top right corner that is part of the next release (can you guess the next one?)

If you haven't already, you should check out our FB SAL group: https://www.facebook.com/groups/730040497646157

2022 Classic Broadway SAL - Release 7 Design Insights

This release is inspired by Fiddler on the Roof! The moon and stars are made to be like the ones on one of the posters for the musical. For the large graphic we went with a fiddle of course!

Lyric wise we went with "Wonder of Wonders, Miracle of Miracles," "L'chai-im, To Life, To Life," and "A fiddler on the roof, sounds crazy, no?"

Then you get a pretty good hint on what the next musical is :)